Gifted salespeople–those silver-tongued closers who can peddle saltwater to castaways–are the lifeblood of many a small company, though finding and keeping them can be a real challenge. Here’s a thought: What if, with a little training and persistence, all staffers–regardless of task or tenure–could contribute to the sales effort?

That’s precisely the philosophy at Roundarch, a Chicago-based designer of Web sites and nifty mobile applications. “Every one of Roundarch’s 175 employees, from the most senior to junior, is empowered to seek and close new business,” says President Jeff Maling. “In fact, we depend on it.”

… “Interesting approach towards establishing sales-oriented culture in organizations. Read the full article here.”-Mouaz

Put Your Sales Effort On Steroids
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