“… Interesting findings!”-Mouaz  The most effective and critical activity in an employer branding program has nothing to do with marketing, and everything to do with developing capable managers, according to a wide-ranging new survey from the Employer Brand Institute. The Employer Branding Global Research Study surveyed more than 2000...

“… more and more emphasis on communication and interpersonal skills”-Mouaz  Raise your hand if you have heard this line at least a thousand times. In fact, you’ve likely heard it so much that it’s become meaningless. Communication, as I teach and coach, is the glue that holds an organization together. It is the means by which we...

 As we watch Capitalism version 2.0 pan out, we are acutely aware of the changing role of government, financial institutions, equity markets in the new landscape. However, look below the surface. The new dynamics are also resulting in a fast-changing kaleidoscope within, with new patterns beginning to emerge. There is new life kicking in amidst all this talk of...

 Have you ever been in a meeting or a discussion and wondered if the other person was really listening? Many people take their listening skills for granted. We often assume we’re listening and that others know they are being heard. But the reality is that we as leaders struggle with tasks and roles that directly relate to listening. Accepting criticism well,...

 One in five people are particularly vulnerable to becoming the victims of a scam, the trading watchdog has warned. The Office of Fair Trading (OFT) said around 20pc of the population were vulnerable to scammers, with people who had previously been victims consistently more likely to respond to a scam again. It added that a good background knowledge of the subject...

…” I believe it’s a total change management and transformation of consumers’ behavior. Leveraging communities’ awareness for greenery products/services must be accompanied by solid, transparent and credible efforts by corporates, and not just greenery-looking ads or TV commericals.”-Mouaz  Consumers attach little credibility to...